INTRODUCING CO-ACTIVE® TRAINING INSTITUTE
The World Is Changing And So Are We!
For the last 25 years the Coaches Training Institute (CTI) has been offering the gold-standard in coach training and leadership development for individuals and organizations. We are excited to share that CTI is now the Co-Active Training Institute: creating a new language of leadership
Wherever you are in discovering CTI on your leadership journey, we are so excited you’re here and can’t wait to work with you in creating a new way of leading for the future.
+971 44 37 6484
General Topics
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What is Co-Active?
The Co-Active Model is the most widely used model in the coaching industry. Our scientifically based methodology provides a simple, intuitive framework for human interaction that creates profound results.
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Getting Started with Your Co-Active Journey
When it comes to understanding where you are in your leadership development journey, sometimes it can be challenging to get oriented and know where to start. We are here to help.
Schedule a free call
Schedule a free call with one of our program advisors at a time that is convenient for you.
Attend a free informational event or webinar
Our free live events and webinars provide an experience with our faculty and graduates, people just like you, sharing their own experiences and transformational journeys with Co-Active. Ask us about upcoming events.
Try one of our courses
Our introductory courses are so versatile in their application we believe anyone who wants to develop themselves should take them. We are confident that anyone will find immediate value in these courses.
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Payments, Transfers & Cancellations
For more information about payment terms, transfers, and cancellations, please see our Terms and Conditions
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Accessibility & Inclusion
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Privacy
CTI is committed first, and foremost, to you. By extension that means safeguarding your privacy and empowering you to maintain authority over your information. This is done by following current regulations, industry standards and business practices.
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Using Co-Active Intellectual Property
With over 20 years of experience in designing and delivering powerful experiential programs, CTI’s students and organizational clients have come to expect standards of excellence that are uniquely associated with CTI products and our Co-Active brand. CTI has invested many years in successfully building the Co-Active® brand and its identifiable products and wants to partner with you in respecting that investment.
People who experience CTI’s content are often inspired and may wish to share it with others. Although we understand these desires, CTI students, faculty, alumni, and others must act as a partner in the Co-Active movement by only using the CTI content in a way that is permitted and intended by CTI; for this reason we have established CTI Intellectual Property Guidelines.
People currently enrolled and have not yet graduated or received a certification from CTI (“Students”) may use graphics of the Co-Active branded models in an unpublished presentation to their clients, provided they use it in the whole, in an unaltered format and credit CTI with the following annotation:
© Copyright of Co-Active Training Institute (otherwise known as CTI). No reproduction, in any form, printed or electronic, is permitted without prior permission from CTI.
Students may not use the word Co-Active (or any variation of it) in the title of any entity or offering (e.g. training, book, community offering, social media group, etc.) – whether paid or for free – and must clearly state that the entity or offering is NOT sponsored Co-Active by CTI and not working in partnership with CTI.
Students wishing to refer to the Co-Active Model may do so only for illustrative purposes by sending a request for a copyright image to ip@coactive.com. Any use of the Co-Active Model should appear with the same copyright annotation above, and at all times the word Co-Active must be used with its ‘registered trademark’ symbol as follows: Co-Active®. Students should provide a copy/reference of each such use in advance to ip@coactive.com and CTI reserves the right to review and deny the right to such use at CTI’s sole discretion.
All CTI Students and Graduates of the Co-Active programs have permission, and are encouraged, to use any and all of the principles and skills taught in the classroom to elevate their skills as a coach and/or leader (i.e. for use in their coaching practice or at work), including the use of the Co-Active Coaching and/or Leadership Models for illustrative purposes only, with proper citation to CTI as above. Students are not permitted to instruct their clients in how to be a Co-Active Coach, nor do any non-Faculty have permission to use the Timeline, the classroom exercises, or to reproduce any portion of course manuals without the express written consent of CTI. These elements are the sole property of CTI and any use of these elements without the express written consent of CTI will be considered a violation of CTI’s intellectual property rights. By “Timeline” we mean the unique design of the sequence of exercises within the program and how they are presented.
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Affiliation and Logo Use Guidelines for Graduates
We understand that in the past, many of our students and alumni enjoyed proudly posting our logo to their websites and social media profiles, however, we are legally required to stop this practice. Below are revised affiliation and logo use guidelines:
Coach Training Graduates
In addition to all of the rights of Students, CTI students who have taken CTI’s coaching courses Fundamentals through Synergy (“Coaching Graduates”) may identify themselves in any marketing as a “Co-Active Coach.”
Graduates may not state they are official partners or affiliates of CTI, or that the CTI organization in anyway endorses their business.
Certification Graduates
Students who have completed all requirements of CTI Certification, including passing their written and oral exams and receiving notice from CTI that they have passed Certification, may identify themselves in any marketing as a “CPCC” or “Certified Professional Co-Active Coach.” Graduates may not state they are official partners or affiliates of CTI, or that the CTI organization in anyway endorses their business.
Certified Professional Co-Active Coaches (CPCCs) may also claim a CPCC digital badge for use on their website, social media accounts, email signature, and/or printed materials. Within a day of receiving your completion letter from CTI, you will receive an email from admin@credly.com inviting you to claim your new CPCC badge.
Other Graduates
For graduates of other programs CTI is not providing any badge at this time.
Graduates may not state they are official partners or affiliates of CTI, or that the CTI organization in anyway endorses their business.
Coach Training & Certification
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What is Co-Active Coaching?
Co-Active Coaching has impacted the lives and careers of thousands of managers, leaders, and coaches around the world. The success of the Co-Active® Model has led CTI to become:
- the world’s first ICF-accredited coach training program
- home to the largest number of certified coaches trained globally
- creator of a powerful, innovative Co-Active® Leadership Program that unlocks participants’ unique and natural leadership strengths.
The Co-Active coaching philosophy holds that people are naturally creative, resourceful, and whole—completely capable of finding their own answers to whatever challenges they face. The job of a Co-Active coach is to ask powerful questions. It is also to listen and empower—rather than instruct or advise—to elicit the skills and creativity a client already possesses.
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What are the advantages of training with CTI?
There are 7 important characteristics of an outstanding coach training program, and CTI has them all!
Experiential
We are known for our experiential learning, which makes learning stick. Experiential learning moves you from your head into your being—similar to experiencing a bicycle ride rather than talking about it.
In-Depth
Our programs provide greater depth through multi-day immersion in hands-on coaching practice, rather than through tele-classes. Advanced courses provide continuing development and education.
In-Person
Being physically together is essential to creating and learning from the interpersonal dynamics that are crucial to understanding yourself and others.
Co-Active
Co-Active coaching is so effective because you help others discover their own answers, in the context of a collaborative and creative relationship. Co-Active coaching is the hallmark of CTI’s work. Discover the Co-Active difference.
Personalized
Individualized exercises unleash your own personal coaching competencies, as well as your wisdom and instincts that all too often lie dormant. In addition to developing skills, you also develop your intuition.
Sustained
CTI has the largest community of certified, practicing coaches, to help you through the crucial early stages of putting your new skills to practice. We are here for you.
Proven
Our scientifically proven Co-Active Model continues to be the industry standard. You have the assurance of working with the oldest and largest accredited coach training school in the world, with methods and models that work.
You are the leader you’ve been waiting for!
We invite you to explore these qualities as a way to compare coach training organizations, so you’ll have all the information you need to make a decision that’s right for you.
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Are there prerequisites for the coach training courses or certification?
There are no prerequisites to begin the coach training program. Fundamentals of Co-Active is first workshop in the coach training curriculum and open to anyone.
However, the subsequent 4 workshops in the coach training curriculum (Fulfillment, Balance, Process, and Synergy) must be taken in order, and therefore the only prerequisite is to take the prior course.
To qualify for the certification program, all 5 core courses in the coach training curriculum are required to be completed.
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I already feel like I’m coaching. Why do I need training?
Many people who seek out coach training believe they already have been coaching. It’s true that our students are typically good listeners and care about people. However, coaching skills are very specific, and most people only can understand the depth of true coaching after they’ve experienced professional training.
If you were looking to drive a large truck, teach kindergarten, or sell real estate, you would get the training and permits you need in order to do the job with skill and confidence. There’s no question that training is a must for coaching professionals.
Learn more about the value of coach training and certification
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Does Co-Active coaching work in the corporate environment?
Smart businesses know the value of coaching. Manchester Inc. recently released the results of a study that quantifies the business impact of executive coaching: The study included 100 executives, mostly from Fortune 1000 companies. Companies that provided coaching to their executives realized improvements in productivity, quality, organizational strength, customer service, and shareholder value. They received fewer customer complaints, and were more likely to retain executives who had been coached.
In addition, companies that invested in providing coaching to their executives realized an average return on investment (ROI) of almost 6 times the cost of the coaching.
Among the benefits to companies that provided coaching to executives were improvements in:
- Productivity (reported by 53% of executives)
- Quality (48%)
- Organizational strength (48%)
- Customer service (39%)
- Reducing customer complaints (34%)
- Retaining executives who received coaching (32%)
- Cost reductions (23%)
- Bottom-line profitability (22%)
Among the benefits to executives who received coaching were improvements in:
- Working relationships with direct reports (reported by 77% of executives)
- Working relationships with immediate supervisors (71%)
- Teamwork (67%)
- Working relationships with peers (63%)
- Job satisfaction (61%)
- Conflict reduction (52%)
- Organizational commitment (44%)
- Working relationships with clients (37%)
Great coaches make great leaders. That’s one of the big reasons Co-Active coaching skills are in such high demand.
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How is the Co-Active experiential learning model different from other types of training?
Our programs are not theoretical; they engage the learner to actually experience what it’s like to be a coach as you participate in experiential group activities, immediately applying your new skills.
We call this kind of instruction “contextually based, experientially driven learning,” and all CTI programs are structured in this way, resulting in transformative learning. (On average, experiential learning has about 80% retention vs. a traditional classroom setting, which provides about 25% retention). This means that you get 65% more value for every dollar spent.
“Experiential learning is the most effective method of adult learning.”
– McKinsey Global Management Consulting -
What qualifications do your instructors have?
Every CTI instructor has completed:
- Co-Active Professional Coach Training Program
- Co-Active Professional Coach Certification Program
- Co-Active Leadership Program: 10-month intensive leadership program
If they pass our rigorous application and audition process, they also must complete a 6-month series of advanced coaching and leadership practicum, while maintaining an active coaching practice. We have the most demanding instructor training requirements of any school—and it shows!
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How do I complete the coach certification program?
Our program consists of 5 in-person courses that are taken in order: Fundamentals, Fulfillment, Balance, Process, and Synergy.
Each weekend course is held Friday through Sunday, and we offer some mid-week courses as well. If you enroll in all 5 courses, you will receive a discounted incentive price. We’ll need a deposit to hold your space. You also can choose to enroll in one course at a time, however, the prices are slightly higher. Visit our Calendar and Pricing page for more details.
When students are ready to take their coaching to a deeper level, they look to our coach certification program for one-on-one supervision, to further refine their skills. Once you have completed the first 5 courses (Fundamentals, Fulfillment, Balance, Process, and Synergy) and have 5 paying clients, you may apply for the certification program. This part of the program takes 6 months to complete and is done entirely over the phone. Enrolling in the coach certification program gives you access to support systems to help you acquire these 5 clients.
After completing the coach certification program, you will take an oral exam (additional fees apply, which a program advisor will explain). When you pass the exam, you will be awarded the designation of Certified Professional Co-Active Coach (CPCC), one of the most prestigious certifications in professional coaching.
If you take advantage of our incentive, the entire program (which includes the core curriculum and full-package certification program) comes at a significant discount, and can be completed in as little as a year.
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How long does the program take?
It takes between approximately 12 months to become a Certified Professional Co-Active Coach (CPCC). The 5 core curriculum courses take 6 months on average, and the certification program takes an additional 6 months.
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Do I have to take the coach training courses in order?
Yes
Step 1 is to complete all five in-person courses in the core curriculum of our coach training program which are taken in order: Fundamentals, Fulfillment, Balance, Process, and Synergy – each building on the last.
Step 2 is, after completing the coach training program, complete our virtual certification program if you plan on becoming a certified coach.
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When will my coach certification program start?
The Co-Active Professional Coach Certification program is scheduled on a first come, first serve basis. While spaces in the certification program fill quickly, most people are able to schedule a start date within 1 – 3 months of completing coach training.
Learn More About Co-Active Professional Coach Certification
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What is the schedule for in-person coach training workshops?
Weekend courses run Friday, Saturday and Sunday. Midweek courses run Tuesday, Wednesday and Thursday. Courses build on one another and must be taken in order.
Course Day 1 Day 2 Day 3 Fundamentals 1:00pm – 5:00pm 9:00am – 5:00pm 8:30am – 4:30pm Fulfillment 9:00am – 5:00pm 9:00am – 5:00pm 8:30am – 4:30pm Balance 9:00am – 5:00pm 9:00am – 5:00pm 8:30am – 4:30pm Process 9:00am – 5:00pm 9:00am – 5:00pm 8:30am – 4:30pm Synergy 9:00am – 5:00pm 9:00am – 5:00pm 8:30am – 4:30pm -
Who are the people who have gone through this program? How are they using the training?
You will find Co-Active coaches working as certified professional coaches, working as a coach within a range of contexts, including but not limited to: their organization, in boardrooms, schools, prisons, companies, medical institutions, communities, and families.
Life coaches, executive coaches, wellness coaches, coaches who help teens prepare for college—all of these people use their Co-Active coaching skills to coach others to identify self-defeating influences, tap into their full potential, and design fulfilling lives.
Whether you want a career as a professional coach, want to improve your leadership skills, want to create a more conscious world that taps into human potential, or simply want to improve your communication with the important people in your life, Co-Active coach training is for you.
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Do I have what it takes to be a coach?
Successful coaches come from all walks of life (business executives, teams, managers, leaders, human resource professionals, trainers, consultants, therapists, teens, medical professionals—to name a few.) We’ve learned that people bring in all their unique talents and interests, to design their coaching around what’s important to them.
People who are attracted to coaching seem to have a calling. They often feel they’ve already been coaching, and want to take their skills to a professional and more effective level. What makes a great coach is someone who is curious, believes in possibilities, and has the ability to see the magnificence of others.
Participants simply need to be fascinated by human potential, inspired by individual creativity, and unwavering in their commitment to hold others as creative, resourceful, and whole. Great coaches are people who are committed to their clients’ growth, as well as to their own continuous learning.
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What issues come up in coaching?
Anything and everything! With proper training, you’ll have the tools and techniques to be there with your client in each moment as they define what is true for them. You’ll guide them to make powerful, conscious choices that move them forward toward their dreams. Coaches do not coach: addictions, deep psychological wounds, abuse issues, suicidal tendencies, mental illness, etc. A professional coach knows when to refer their client to a therapist. Coaches do not give financial, real estate, legal, or medical advice—a professional coach knows when to refer their client to experts in other professions.
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What is the difference between coaching and therapy?
Psychotherapy generally deals with people who have emotional/behavioral problems and disruptive situations. It seeks to bring the client to normal function by focusing on dysfunction. The primary focus is on healing.
Coaching, on the other hand, deals with functional people who want to move toward higher function and achieve excellence, while creating an extraordinary life. The primary focus is on evolving a manifestation of potential. Healing is often a side effect.
Additionally, the expectations and focus the client brings to the professional relationship sets the context as coaching or as therapy.
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What are a client’s expectations of a coach? How will I know I can meet them?
We cover this information in our Fundamentals of Coaching and Fulfillment courses. You’ll learn how to have specific conversations with each of your clients right from the start, to set up expectations and accountability around how you will work together and which areas your client wants to focus on.
Remember, as a Co-Active coach, you don’t instruct or advise. You don’t have to have all the answers. Your job is to ask questions, listen deeply, and trust that your client has the capability and creativity to uncover their own answers.
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How will I be able to make measurable change/contribute positively to the world with Co-Active training?
Co-Active coaches all over the globe are working with individuals, organizations, and communities to create a Co-Active world.
As a Co-Active coach and leader, what kind of world will you help create?
Co-Active Leadership
Imagine a world where we are all leaders, truly conscious of ourselves and the impact we have on our world? What if we abandoned top-down control, tapping into the talents of the many, not just the few? What if we acknowledge that there is more than one way to lead, replacing rigidity and control with flexibility and agility? We would value learning and growth over comfort and appearance. We would help others create compelling visions—wholly supported, encouraged, and celebrated.
Co-Active Work
Imagine a world where everyone has a compelling vision of his or her work. This would be a world that receives everybody’s best effort, everybody’s gift—instead of merely their compliance. Instead of going through the motions, work would be inspired and innovative, generating creative solutions through collaboration that would never be possible just on our own.
Co-Active Purpose
Imagine a world where everyone has a sense of choice and purpose, and is determined to make a difference in the lives of others, while living fully as themselves. They would no longer tolerate second-rate lives. Fulfillment would not be something that would happen “some day.” It would be available in this and every moment.
Co-Active Conversations
Imagine a world where people were committed to truly listening, not only to hear what is being said, but also what is not being said. What if people listened deeply, allowing us to see and be seen in our humanity? What if it was safe to routinely tell the truth to one another, even the hard truth? What if we were comfortable sitting with people during emotional times? We would hold conversations driven by honesty, respect, curiosity, and commitment.
Co-Active Relationships
Imagine a world where the axioms of coaching operate everywhere in interpersonal relationships, both professional and personal. Imagine the difference it would make if people designed alliances based on trust and accountability. What if we held out the biggest picture possible of what we and others could be, instead of pointing out everybody’s limitations and flaws? What if we came to expect greatness instead of failure or inadequacy?
This would be a transformative world indeed.
We’re building it one person at a time. Will you join us?
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Who will I be able to coach? What if I want a specialty (e.g. health)?
Coach Anyone
The Co-Active® Model is simple, elegant and adaptable in any coaching situation. It will empower you to navigate leading others with fluidity and confidence of being supported by the most flexible and proven model in the coaching world.
CTI's Co-Active Professional Coach Training program will prepare you to coach anyone, on any topic.
Examples of Coaching Situations
- Individuals
- Employees of an organization
- Teams within an organization
- Community groups
- Sports teams & athletes
Examples of Coaching Topics
- Board meeting challenges
- Team building and leadership challenges
- Career development
- Health and wellness
- Family situations
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How do I claim my CPCC badge?
After you receive a confirmation email from CTI that you successfully earned your CPCC certification, you’ll receive an email from Credly. Click on the Accept your badge button in the email and this will take you to Credly, where you will create an account and claim your badge.
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How do I create a Credly account so that I can claim my CPCC badge?
Visit https://credly.com/ , click on sign-in and fill in each field. Then read and agree to the Terms of Use and Privacy Policy. Click Create Account. Then, check your email to confirm the address you provided and follow the instructions there to continue. You will be prompted to sign in with the credentials you created.
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How do I download my CPCC certificate?
After claiming your badge, you will also be able to download your certificate. Follow these steps to download your certificate.
Step 1: Click on the blue SHARE button
Step 2: To the very right of all the social media, email and embed buttons, click the printer icon.
Step 3: Click the blue Download PDF button.
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Is a credential/certification important?
Although a credential is not a requirement at this time to be a practicing coach, we highly recommend that you become a Certified Professional Co-Active Coach (CPCC). CTI’s Certification Program offers the most rigorous and thorough training in the industry, and gives our coaches the expertise, experience, and confidence to take their coaching to the world.
After successful completion of the program, students are eligible to take the written and oral certification exam, with the goal of becoming a Certified Professional Co-Active Coach (CPCC).
Training hours you complete at CTI are recognized by the International Coach Federation (ICF) and are applicable toward credentials as an ACC (Associate Certified Coach), PCC (Professional Certified Coach), or MCC (Master Certified Coach).
As a leading-edge school of coaching, our founders’ involvement with the ICF from its very inception has resulted in significant influence on the industry, coaching competencies, and ethics. Indeed, CTI became the very first organization to be accredited by the ICF.
By setting a standard of excellence, we are creating a profession that people can trust—a significant benefit to build credibility in your marketing efforts. Further, we believe that it is better to set rigorous standards and self-regulate versus government-created standards.
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Does CTI offer support after I get certified?
CTI offers an extensive array of resources for our graduates. Visit our leadership resources page to see how we can support you as you continue to learn and grow as a Co-Active coach.
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What information do you have about travel and accommodations for people who are coming from out of town?
The cost of the course does not include transportation, lodging, or meals. If you are traveling from out of town, we will be happy to recommend nearby hotels where you can stay during your program.
Training with CTI
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What are the requirements for attending online courses?
Due to the experiential nature of Co-Active learning it is important that participants understand that attendance to online courses follows the same agreements as in-person courses, as well as the following requirements for online participation:
Focused Attention & Controlled Environment
In order to participate you will need a quiet location with no interruptions for the duration of each course session.
Desktop or Laptop Computer
Mobile devices such as tablets, phones or iPads are not permitted.
Internet Connection
Minimum speed of 2.0 Mbps. To test your internet speed, go to www.speedtest.net to determine if your internet speed meets the minimum requirement.
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Are online courses recorded?
Online courses are recorded for training purposes only.
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Does CTI offer training to organizations?
Yes
CTI has trained over 62,000 leaders worldwide, at over half of the Fortune 500 companies. Blazing the way in the application of coaching and leadership, CTI has empowered organizations to use Co-Active training to develop conscious, collaborative leaders—able to bring out the best in themselves and their people.
Both in-person and online training is available. For more information contact CTI’s Organization Development team directly.
Learn About Co-Active Organization Trainings
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What are the advantages of training with CTI?
There are 7 important characteristics of an outstanding leadership training program, and CTI has them all!
Experiential
We are known for our experiential learning, which makes learning stick. Experiential learning moves you from your head into your being—similar to experiencing a bicycle ride rather than talking about it.
In-Depth
Our programs provide greater depth through multi-day immersion in hands-on practice, rather than through tele-classes. Advanced courses provide continuing development and education.
In-Person
Being physically together is essential to creating and learning from the interpersonal dynamics that are crucial to understanding yourself and others.
Co-Active
Co-Active coaching is so effective because you help others discover their own answers, in the context of a collaborative and creative relationship. Co-Active coaching is the hallmark of CTI’s work. Discover the Co-Active difference.
Personalized
Individualized exercises unleash your own personal coaching competencies, as well as your wisdom and instincts that all too often lie dormant. In addition to developing skills, you also develop your intuition.
Sustained
CTI has the largest community of certified, practicing coaches, to help you through the crucial early stages of putting your new skills to practice. We are here for you.
Proven
Our scientifically proven Co-Active Model continues to be the industry standard. You have the assurance of working with the oldest and largest accredited coach training school in the world, with methods and models that work.
You are the leader you’ve been waiting for!
We invite you to explore these qualities as a way to compare leadership and coach training organizations, so you’ll have all the information you need to make a decision that’s right for you.
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How is CTI's leadership training related to coach training?
The Co-Active framework was developed by the three CTI co-founders, Laura Whitworth, Henry Kimsey-House and Karen Kimsey-House. It holds that all people are naturally creative, resourceful and whole, and forms the basis for creating collaborative, proactive alliances. This framework applies to leadership development as well as coach training. Skills and techniques are important in both our leadership development and coach training programs – authenticity and connection are even more important.
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What qualifications do your instructors have?
Every CTI instructor has completed:
- Co-Active Professional Coach Training Program
- Co-Active Professional Coach Certification Program
- Co-Active Leadership Program: 10-month intensive leadership program
If they pass our rigorous application and audition process, they also must complete a 6-month series of advanced coaching and leadership practicum, while maintaining an active coaching practice. We have the most demanding instructor training requirements of any school—and it shows!
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Is the Co-Active Leadership Program required to become a CTI course leader?
Successful completion of the Co-Active Leadership program is one of the prerequisites to becoming a CTI front-of-the-room leader for the coaching curriculum. Completing the Co-Active Leadership Program does not guarantee that you will be hired as a Leader however, as a rigorous front-of-the-room interviewing process is also required. Learn more about how to become a faculty member.
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Why isn't CTI an "education" option on LinkedIn?
Co-Active Training Institute (CTI), is a for-profit leadership development and coach training company (not a school), which has inherent limitations in how our official logo is presented on LinkedIn. (Example: you will not be able to list CTI under the “Education” section on your LinkedIn profile). This is a LinkedIn issue that we cannot control.Here are some tips on how you can express your affiliation with Co-Active Training Institute on LinkedIn.
- Load your profile with keywords (like coach, coaching, CoactiveCoaching, CoactiveLeadership, leadership), so that searches for “coach & coaching” inside LinkedIn may serve up your profile as a search result.
- Use the Licenses & Certifications section. There, you can list CPCC (if you hold that designation currently) as well as each of the core courses you completed leading up to CPCC. Some of our coaches list them one-by-one and others all together.